Whatever your business, whether online or offline - customers are undoubtedly the most important part of the whole process, either way.
Now, talking about an ecommerce venture - how does it look for a store which sends an email to its customer some time after making a purchase, saying “Sorry, sir/madam. The item that you purchased is out of stock.” It sure doesn’t look good! Inventory management, hence forms one of the most important facets of maintaining and increasing your customer base. But, as much as one would like to focus on this front, the problem is that it’s not the only important part of running a successful business. There are so many other things to worry about too, like Logistics, Marketing, and what not. That’s where an ecommerce solution like BuildaBazaar comes to the rescue. Providing a SAAS-based platform to create your own web store is just the beginning of how it answers the woes of ecommerce entrepreneurs. While there are a lot of features that Infibeam-built BuildaBazaar offers, one of the best ones is an integrated Inventory management system that negates the need for a separate order management apps or a stock management apps. Whether it’s creating and editing your inventory, or updating it after making a sale, or purging an outdated product, or anything that you would expect of probably a software dedicated to inventory management, is all you can expect of this ecommerce solution, and more. Source: SaaS GeeK
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The battle between online stores and retail stores has been going on for a long time since the e-commerce sector has set its foot in the business world. With the popularity of the online shopping portals, the percentage of online shoppers is a bit more that of the retail ones. Retail stores are limited to the people surrounding it. But online stores are easily accessible and are more convenient as people don't have to visit the stores physically. The consumers these days, don't have enough time to visit the retail stores and do their shopping. When it comes to online shopping websites, you can buy anything and everything you want online and that too with the additional advantage of door-step delivery.
Every coin has two sides and this coin also has two sides, one is online stores and other is retail stores. Both of them have their own point of views, pros as well as cons. So, let's analyse and see which one is winning. Cost Of Setting Up The basic cost to set-up an online store is much less as compared to a physical retail store. For setting up a retail store, you need a space which is located in an area which is populated and has a maximum number of your target audience. Since its a retail store, you will have to shell out a good amount of money to work on the interiors and furnishing according to the need of your brand. You don't have to keep products on display physically. Whereas an e-commerce store will just take a few hours to set up if you are using a SaaS-based platform of BuildaBazaar.com. BuildaBazaar will help you create your online store from a scratch right from setting up your store to designing to customer service. Products On Display In this matter, retail store gains an additional point. Time and again it has been proven that when it comes to costly items such as antiques, jewelry, and cars, a retail store will appeal more to customers and there are chances that they will generate a higher profit margin on individual items. An online store will work better for products like shoes, apparels, bags, cosmetics etc. These days people rarely buy such products from the retail shop. When it comes to BuildaBazaar, you will have a lot of options for themes and modifications according to your product and choice. Competition They Face The amount of competition they face and the way they face it is very different. The retail stores have to compete with the stores which are in their surrounding areas. Whereas the online stores have the entire web to compete with them. For an e-commerce store, every other e-commerce store present on the web and those who cater to the exact same audience as them are a competition. An e-commerce store will help you to click with your target audience. They require less investment, unlike a retail store. You can always open your retail store once you earn your money through e-store. So, yes. E-stores are a bit more preferred by people over retail stores. But The truth is that both are equally important. It just depends on what you prefer and your choices. Source: SaaS GeeK Marketing is the single thing that carves the way forward for your business. However viable your idea might be; however brilliant your product might be - without getting the word out, without giving your brand enough exposure, without being able to sell it - what good is your idea and your product?
Plus, with marketing being a multi-channel phenomenon, that includes social media marketing as well as digital marketing and advertising, the challenge isn’t choosing between all these options, but making good use of each one of these. But the good news is, that with an ecommerce platform like BuildaBazaar available, you can rest assured. Launched by Infibeam in 2011, BuildaBazaar has proven to be a successful SAAS partner to more than 15000 online entrepreneurs. Along with making your dream of an online store a reality, and creating your own Android app for FREE, BuildaBazaar lets you make use of the best marketing tools available in the market. With no dearth of digital marketing and social media marketing apps, like Mail Chimp, Dropifi, Add Shoppers, and CureBIT, BuildaBazaar provides you with an ecommerce solution like no other. Source: SaaS Geek How exciting a thought it is to start a new business, enter the world of entrepreneurship - be one’s own boss! But as enticing as this idea is, it is equally daunting.
The biggest question a budding entrepreneur would ask himself would be, “but what about money?” Leaving a comfortable job, a steady paycheck - and instead choosing a risk, however calculated one it might be - can be frightening for anyone. Plus, kickstarting your business requires funding, notwithstanding the losses that your business might incur in its first few phases - requiring you to take care of your venture from your own pocket, or taking a loan. Loan is probably the easiest way to get started, and ironically the easiest way to put a damper on your business. The repayment of the loan has to be personally guaranteed by the entrepreneur against a collateral which increases the risk factor by many counts. So, instead of downright quitting your day job, you could try some of these ways and start your venture while keeping your job going on the side. Create an Online Store If it’s products that you’re looking to sell, then your best bet would be a SAAS-based ecommerce platform like BuildaBazaar, Shopify, Zepo etc. Without having to worry about handling the technical aspects of both creating as well as maintaining the web store, you can create a store at an extremely reasonable price. One of the major benefits that this option offers, is that you won’t be forced to leave your current organization. Not just cost-effective, but eCommerce Software are exceptional with its team and makes your workload minimum, hence this option, a time-effective one. Whether it’s an online florist or a baker that you’d like to be, or whether it’s books, electronics, etc. that you’re selling; whether it’s something that needs immediate delivery, or something that isn’t as keen on a shorter shipping time as it is on the number of locations covered by the shipping solutions - BuildaBazaar with its in-house shipping partner Shipdroid remains the best choice. So, you’re not just able to effectively focus on the core competencies of your startup, including business development, customer acquisition, ecommerce digital marketing, and so on - but also target on your present job. Plus you are also able to spare some time for your own self. Be a Freelancer If it’s software development that piques your interest, or if it’s an author that you’ve always wanted to become, or whether it’s graphic designing which is your calling, you’ll find absolutely no dearth of people or organisations in need of someone like you. The upsides of course are that you wouldn’t have to leave your full-time job and that you’d be able to earn some quick money on the side. Also, you would be able to choose the kind of work you would like to do, depending upon the nature of the work, and the amount of time that you can spare for it. Plus, there’s no accounting for the experience that you’d be getting from working this way, and then who knows - you could eventually end up working full time in that exact field, and be able to do away with your current job. Teach an Online Course One of the other ways to both learn more about a field or a specific topic, would be to impart the knowledge you have to others who are keen on learning about it. While teaching someone in person is definitely time consuming, and would be difficult for you to keep up with an already going on full time job, there are always online courses that you can teach. You just need to make yourself a profile, get registered at one of the websites that provide virtual classrooms, or simply make your YOUTube channel and upload your own video tutorials on it, and ultimately have live videos to interact with your students in real time. This is again the kind of option that allows you to decide on your own schedule, as you can plan your lessons according to your timetable, or keep the video tutorials recorded and post them as per your calendar. Dropshipping There are some things that are very important for running an online store - Having a physical location to store the products or a warehouse, packaging and shipping the products or logistics, and knowing whether there is a market for your products or not. The biggest advantage Dropshipping offers you is that it allows you to do away with these things. With Dropshipping, you can work from anywhere you like - your house, a cafe - anywhere. You don’t have to worry about the inventory - because as soon as someone makes a purchase on your website, you make an order for the same product on the source website. So, you don’t have to worry about maintaining a warehouse to store your products. Also, it is that source web store that has to take care of logistics and fulfillment of the product to the customer - so that’s another thing that you don’t need to distress yourself about. These are just a few examples of how you could go on setting up your business without risking a job, and a debt. Until it’s a job that you’d better quit than be in; unless you have already decided that leaving your current job would be the best course of action for you - the best advice for a budding entrepreneur would be indulging in their venture on the side. After you have tested your business idea; after you have actually started earning revenue and then making some profit on the top of it - you can go on to become your own boss, full time. Source: SaaS GeeK |
Malvi Modi
Renowned in Buildabazaar for her “out of the box” approach, Her obsession is to reach optimal production outcomes and achieve great results for the company. She has been instrumental in branding the company and building the online business.She loves watching movies and big fan of Shah Rukh Khan. Archives
August 2017
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