Many businesses that sell online fail to realize that bad reviews are actually easy to deal with. And can actually have a positive effect on their online stores. And the best way to combat bad reviews is –simply get more good ones. So, here are 7 simple steps to handle those negative reviews and turn those customers into happy ones: Understanding How Reviews Work: The critical thing to note is that the mental gap between reading a review and making a decision to purchase from a business is ridiculously small. And typically results in a yes/no decision almost immediately. Publishing Bad Reviews: Be human, empathetic, apologetic and demonstrating that they genuinely want to make the upset customer happy. Your eCommerce software provider should show that you care about the issue and have resolved it with a public response. Responding Promptly: It may also be the catalyst that results in a person who had a bad experience with your business giving you a second chance. Responding promptly and in good manners might make your customer feel you know them. Sending Private Messages: Your private messages can elaborate on more details than you may want to discuss publicly. Especially if your company deals with confidential information or services. It will also help you in collecting more reviews from as many of your customers as possible. Highlighting The Positives: There are some hidden positives in all the bad reviews too. If every review abounds with four- and five-star ratings, potential customers could become suspicious. As paradoxical as it sounds, negative reviews can contribute to building trust, rather than diminish it. Monitoring Your Online Presence: Social media management tools such as Hootsuite or Sprout Social also have built-in monitoring capabilities. You would be able to monitor your customers and how they are reacting and responding to your products and reviews. Sharing Reviews With Employees: Sharing positive reviews helps establish a standard. They can help demonstrate the kind of work that you believe the whole team should be striving towards. Keep an eye out for five-star reviews that give a shout-out to a specific employee. AuthorPragyan Sharma
0 Comments
Your comment will be posted after it is approved.
Leave a Reply. |
Malvi Modi
Renowned in Buildabazaar for her “out of the box” approach, Her obsession is to reach optimal production outcomes and achieve great results for the company. She has been instrumental in branding the company and building the online business.She loves watching movies and big fan of Shah Rukh Khan. Archives
August 2017
Categories
All
|